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Reaching out to voters

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This is going to be the biggest grassroots campaign we’ve ever run.

A couple of weeks ago I shared some of the stats from our voter outreach programme with the media. It’s campaign activity that’s often hidden from view, but we thought it was time to celebrate the hard work of supporters up and down the country who have been dedicated to this work for ages.

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Lorde on Voting

The Electoral Commission is doing some great work this year in an effort to raise youth turnout. Their latest video features Lorde. At 17, she’s still too young to vote herself but lends her weight to the importance of having a say.

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Labour's TV ad - Behind the Scenes! Day 2!

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We followed up a great day’s shooting at the Marae with filming for the general broadcast ads. The scenes in these mirror what we’ve done on the hoardings and speak to the importance of good work, affordable homes, and the best start for kids.

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Epsom's Opportunity

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On doorstep after doorstep, Epsom voters are telling me and my team they want to be able to vote for their local representative on their own terms. They've have had enough of shabby political deals being done here.

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Working the Markets

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On the rare Saturday that I am at home in Wellington, one treat is to take the bus out to Newtown and go to the weekly fruit and veg market. It’s a very Labour affair, set up in the heart of a deeply Labour neighbourhood by a Party member from the Kapiti Chinese market garden community. 

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Following in illustrious footsteps

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Gaylene Nepia is campaign manager for both the national Māori campaign and for her brother Adrian Rurawhe - Labour’s candidate for the Te Tai Hauāuru electorate. Mr Rurawhe and Mrs Nepia are great grandchildren of Tahupotiki Wiremu Ratana, founder of the Ratana movement, and grandchildren of the Labour Party’s Western Māori MPs Matiu and Iriaka Ratana. 

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Seeing life through a Maori lens

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Meka Whaitiri, MP for Ikaroa-Rawhiti, is contesting the seat for the first time at a general election. She entered Parliament through a by-election in June last year, following the death of her predecessor Parekura Horomia.

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Celebrating a great talent pool

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I've been an MP since the 1996 election, first for Te Tai Hauauru and then for Tainui, which became Hauraki-Waikato after boundary changes. I'm seeing a real energy around Labour among Māori. The talent pool that Labour is fielding in both in the Māori and general electorates is having an effect.

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Labour's TV ad - Behind the Scenes!

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We finished Maori Language Week with a bang. On Saturday, Labour’s Maori candidates spent a stunning day with friends and whanau at Te Manukanuka o Hoturoa Marae filming the first of our TV campaign ads.

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Eight weeks out

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For a while now we’ve been talking about launching a campaign blog. So here it is.

We’ll aim to cover the campaign from the inside - and shed a little light on our largest grassroots effort on record. Over the next eight weeks or so there’ll be no shortage of news to share - and, no doubt, a heap of people-powered stories.

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